Adobe and Viacom’s MTV Networks are showcasing the new mobile media applications on mobiles at the 3GSM event this year according to this press release.
According to Greg Clayman, Senior Vice President of MTV Networks’ Mobile Media –
“The MTV, VH1, COMEDY CENTRAL and Logo FlashCast channels that we are jointly demonstrating at 3GSM are indicative of the rich experiences that can be created on the handset when the power of programming meets the power of technology. With FlashCast technology, we’re able to create innovative mobile experiences that allow our viewers to connect with the music, comedy and entertainment programming they love.”
Last year during MAX there were several partners for the Flash Lite launch on Verizon including us with the release of “The Office Games”, based on NBC’s sitcom The Office.
This year too Adobe as partnered and introduced a new technology of content development with FlashCast for the 3GSM.